< Back to all careers

Manager, Commercial Planning

Nov 10, 2022

Share this article

The Mandate

The Manager, Commercial Planning is responsible for bridging the company’s corporate plan, external market trends and business intelligence – aligning strategic imperatives with key groups within the organization – with commercial priorities. This includes capturing key inputs from the corporate plan, managing commercial business intelligence, and mapping the macro trends impacting the mobile satellite industry and the competitive landscapes where Terrestar Solutions operates.

They are accountable for the tools and frameworks required to enhance business performance within the commercial team and are motivated by keeping ahead of the latest trends and innovations shaping the telecommunication industry.

The incumbent strongly adheres to and promotes throughout Strigo’s vision of working in a digital environment - leveraging digital technologies and tools to optimize efficiencies within the commercial group.

The Role

The Manager, Commercial Planning reports to the VP of Business Development and is a key member of a cross-functional team (Commercial, Technology, IT, Network Operations, & Program Management) that is jointly responsible for building Strigo’s user base across Canada.

With their understanding of broad strategic implications of the organization’s commercial effort, the incumbent plays a key role in ensuring commercial group efforts align with the corporate strategy & plan. This includes owning presentation frameworks to be shared with broader corporate audiences, commercial KPI extraction & automation, customer insight mining, and leveraging strong industry knowledge to support fact-based decision making.

An energetic and engaged leader, the candidate adheres to the Company’s promise to connect “Everyone Everywhere” and is an ambassador of our core values: Solidarity, Accessibility and Determination.

An excellent communicator in both English and French, the incumbent delivers inspirational, persuasive, factual and well researched messages to a broad range of stakeholders. Her/His mastery of commercial processes and business intelligence methodologies is a real asset to the organization.

Duties and Responsibilities

Mapping customer experience insights & market trends

  • Develops and deploys tools and processes to map macro-market trends and effectively communicate market intelligence findings.
  • Develops and drives the customer experience data collection process & extracts actionable insights supporting the commercial technology/product development team.
  • Conducts qualitative and quantitative analysis converting customer & market data into strategic implications / actionable insights and identifying value-creating opportunities.

Supports the product development roadmap & Corporate Plan

  • Works closely with the technology team to support the product roadmap, providing insights into current and future market dynamics.
  • Leverages top-down approaches to quantify markets on verticals of interest and support demand model creation for the commercial and technology team.
  • Influences the organization to steer towards projects and strategies that ensure long-term value creation and sustainability.

Supports the commercial planning process & effort

  • Works closely with VP Business Development to align OKRs, KPIs, meeting agenda & execution tracking.
  • Works in close alignment with the program management office (PMO) to ensure projects are properly coordinated and prioritized.
  • Supports data analysis and intelligence gathering as required.
  • Collects and prepares presentation material for the commercial group.

Owns the commercial reporting process

  • Develops the demand & supply forecasts in collaboration with Finance.
  • Tracks performance and trends vs forecast.
  • Extracts KPIs and supports in the development of tools to automate manual processes.
  • Supports the development of operational efficiencies within the commercial group.
  • Supports data analysis and intelligence gathering as required.


  1. The Manager, Commercial Planning leads by example and expertise influencing team vision, behavior, productivity, and professionalism.
  2. The position has no direct reports at the time of writing but requires working as a partner with Strigo team members and external partners to support a decision-making approach based on supported facts and sound reasoning.
  3. The incumbent is accountable for supporting commercial management goals and action plan delivery.
  4. The incumbent acts a key program stakeholder, ensuring commercial priorities are properly mapped and synthesized.

Decision Making

  1. Advises/recommends strategies that adhere to TSI’s core values and strategic priorities to ensure sustainable long-term success.
  2. Drives the intelligence gathering methodology and framework and based on information gathered and data analysis, provides clear recommendations.
  3. Drives cross-functional best practices in initiative mapping, structuring and analysis.

Required Qualifications

Education and Experience

  • Bachelor’s Degree in Marketing or related business degree – or combination of applicable education and experience. MBA or M.Sc. is an asset.
  • 5+ years of project management/market/product development/strategy/business intelligence.
  • Expert knowledge in the telecom/ISP/satcom market(s) to consumers (B2C) and enterprises (B2B) is a key asset.
  • Proficiency with the Microsoft Office 365 Suite.
  • Being bilingual (English and French) is an asset.


Self-driven with strong presentation and communication skills. Superior leadership, planning, problem-solving and judgment skills. Delivers consistent results in a target-driven environment and is genuinely invested in supporting others.


  • Is a strong team player focused on expertise sharing and collaboration.
  • Has quantitative modeling and analytical skills, and the ability to simplify complex concepts into business solutions and profitable user cases.
  • Influences and encourages colleagues through a visible, open and “available” presence with the team. Maintains a high level of accessibility with employees across Strigo. Instills confidence and takes pride in mentoring employees.
  • Demonstrates the ability to thrive in an agile and small team/start-up environment where testing and learning fast is required. Is able to work in a target-driven environment.
  • Can effectively communicate value proposition in a concise manner through proposals and presentations. Has a proven ability to position products against competitors.
  • Has financial acumen. Is able to manage a budget, develop business cases, track returns and understand data analytics.
  • Is comfortable engaging with senior executives and commercial teams.
  • Has excellent verbal, written and presentation skills (typically in PowerPoint).
  • Prior telecommunications and/or satcom experience is a strong asset.

The masculine gender is used without discrimination and for the sole purpose of lightening the text.